Beyoncé x Balmain: B∆K sweatshirt inspired in the Coachella performances is now available

Coachella wasn’t ready and we weren’t as well. Months after we are still recovering from the dazzling Beyoncé performances that brought our attention to the black culture. And what about the Balmain outfits? They were breath-ta-king.

And if you still want to put your hands on the iconic collegiate B∆K sweatshirt, I just want to let you know that now you can do that. No, you’re not dreaming. Beyoncé and Balmain (a relationship that we live for) teamed up to put in on sale, and you better be fast because you’re not alone on this fashion haunting.

Along with the sweatshirt, there will be also t-shirts with the logo on it available in three colors: hot pink, bright yellow and black. “After experiencing that beautiful partnership, we weren’t ready to just walk away without adding one final, perfecting touch,” says designer Olivier Rousteing. “This collection of hoodies and tees, based on key designs from our Coachella efforts, responds to our need to repay an obvious debt for the inspiration we received from the signature spirit and legacy of America’s historically black colleges and universities.”

Because when fashion and social causes unite good things happen, all the proceeds from this capsule collection will go towards the UNCF, an educational non-profit which helps to fund black students, building on Bey’s $100,000 donation to four historically black colleges since her headline set.

You can purchase the much desired sweatshirts and t-shirts in the Balmain’s flagship Paris store at 44 rue François Premier from 7 – 9pm, then online the following day on and, as well as in Balmain’s Milan, London, New York and Los Angeles boutiques.


  • Show Comments

Your email address will not be published. Required fields are marked *

comment *

  • name *

  • email *

  • website *

You May Also Like

Good Bye London Town

As London Fashion Week ends and we go off to the next fashion capital ...

Pure London shortlisted for Best UK Trade Show

The shortlist for this year’s AEO Excellence Awards has been announced, with Pure London ...

MICHIKO KOSHINO | AW18 Presentation – LFWM’s

After finding a photograph dating back to the 18oo’s of a Japanese horse-drawn delivery ...

Must Have Piece: Bomber Jacket & History.

The bomber jackets come with power this year, in every  fast-fashion season campaign, designers ...

Vic Mensa & Caleb McLaughlin Winter Issue Covers

Pre-order the Winter Issue today! House of Solo is all about celebrating the best ...


Co-located with LA Fashion Market, Source British offers a simplified route to market London, ...