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TUYS release new album ‘Reality Management Ltd.TUYS release new album’

After preparing the grounds with five singles over the last months, TUYS release their new album Reality Management Ltd. on April 28th. The record takes a try at discussing alternative truths in times of echo chambers and polarization. Written in 2020 in Berlin and produced in 2021 with Jan Kerscher (Ross Robinson, Karnivool, Like Lovers, A Tale Of Golden Keys), the band captures a sense of lost grip on reality that characterized the time of the creative process for them. The music comes with a short film, in which TUYS turn into Reality Management Ltd., a company selling realities to frustrated clients. Truth becomes a mysterious commodity, crafted by a firm that turns out increasingly fraudulent throughout the film. Dive into the final part of the short film below

Between energetic live shows and cinematic videos, TUYS craft an exuberant mix of artistic sophistication and pop hooks. The band was founded in 2007 by three primary school friends and continues to be their life project with a new base in Berlin. They create driving art rock and emotive psych pop music with chiming guitars, synths, and wide-ranging vocals. Their music is accompanied by visual storytelling that explores metafiction and aesthetic satire. The video to their latest single “Muddy Beach” has been premiered on CLASH and the track was featured by Wonderland or Spotify’s “Indie Brandneu”, “New Music Friday” and “Indie Goesting”. Their latest single “Look Alive” entered the US Spotify playlist “All New Rock” and got the band on the cover of “Indie Goesting”.

Listen to the album HERE

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